Purple Blush Is the Trick Behind a Perfectly Lifted, Just-Pinched Flush

Rare Beauty offers two purple shades in its Soft Pinch Liquid Blush: Faith, the matte, deep-berry shade pictured above, and Spirited, a dewy violet tone. Siard swears by the ladder and shares that the lighter shade works perfectly for adjusting yellow foundations to her skin tone. Hurkman, on the other hand, loves using Faith on the cheekbones. Regardless of which shade you opt for, this blush promises intense pigment that blends out like a dream.

Finish: Spirited – dewy, Faith – matte

Formula: Liquid

Our expert says: “This is a deeper berry-purple that leans slightly warm. The pigment payoff is intense, so you only need the tiniest amount. I love it for sculpting the face with blush—placing it higher on the cheekbones almost mimics a lifted contour + flush in one step. It blends seamlessly and has incredible longevity on set.”—Hurkman