Kanye West agrees to buy right-wing platform Parler

Kanye WestGetty Images

Ye, formerly known as Kanye West, has agreed to buy the self-styled “uncancellable” social-media platform Parler, the company has announced.

Last week, the star’s Twitter and Instagram accounts were locked, after he posted anti-Semitic messages.

Parler has surged in popularity among US conservatives as the more mainstream platforms crack down on misinformation.

Ye “will never have to fear being removed from social media again”, chief executive George Farmer posted.

‘Express ourselves’

The announcement, on PR Newswire reveals little about the terms of the deal.

It says: “Under the terms of their agreement in principle, the parties intend to enter into a definitive purchase agreement and expect to close during the fourth quarter of 2022.”

The deal will include “ongoing technical support” from the company, it adds.

BBC News has asked Parler for more information about the “agreement in principle”.

Ye – who changed his name in 2021 – wrote: “In a world where conservative opinions are considered to be controversial, we have to make sure we have the right to freely express ourselves.”

A screenshot of how Parler's CEO announced the agreement on Parler

Parler

Ye had his Instagram account suspended after accusing rapper Diddy of being controlled by Jewish people.

He responded to his suspension by re-joining Twitter and tweeting he would go “death con three on Jewish people”, earning him a second disbarment.

Nashville, Tennessee-based Parler, which was founded in 2018, says it has 15 million registered users.

It’s one of a number of apps that have targeted conservative users including Truth Social, the platform backed by Donald Trump.

According to the Financial Times in September, its parent company Parlement Technologies announced it had raised $16m (£14m) in funding, taking the total to $56m.

Many mainstream US conservative figures, including politicians and broadcasters, have accounts.

But the app has also attracted US far-right groups thrown off other platforms.

Following the storming of the US Capitol buildings on the 6 January 2021, Google and Apple’s app stores and Amazon’s web-hosting service suspended the platform for failing to police content that encouraged or incited violence.

And it was revealed that some rioters had posted videos and pictures of themselves breaking into the Capitol to Parler.

But the platform was eventually reinstated to the app stores after changes in leadership and its moderation policy.

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